Warrior Hockey Sticks

 

Warrior Hockey Stick Alpha Qxt
Warrior Hockey Stick Alpha Qxt

$100.00

69 New Warrior Pro Stock Hockey stick tapered composite Blade RH LH P88 P92
69 New Warrior Pro Stock Hockey stick tapered composite Blade RH LH P88 P92

$49.99

Warrior Alpha QX Stick Right
Warrior Alpha QX Stick Right

$150.00

Warrior QRL4 Jr hockey stick Left
Warrior QRL4 Jr hockey stick Left

$49.99

New Warrior QRL 4 Grip LH Hockey stick junor P88 Zetterberg 50 Flex
New Warrior QRL 4 Grip LH Hockey stick junor P88 Zetterberg 50 Flex

$79.99

Warrior Covert QRE ST Grip Hockey Stick Sr
Warrior Covert QRE ST Grip Hockey Stick Sr

$129.99

Pro Stock Warrior Hockey Stick Havlat
Pro Stock Warrior Hockey Stick Havlat

$75.00

PRO STOCK WARRIOR COVERT QRL GLOVES 14 BLACK BRAND NEW
PRO STOCK WARRIOR COVERT QRL GLOVES 14 BLACK BRAND NEW

$75.00

30 Warrior Covert QRE EDGE RH LH one piece mini Hockey stick toe curve
30 Warrior Covert QRE EDGE RH LH one piece mini Hockey stick toe curve

$27.99

Warrior Covert QRL Pro Stock Hockey Stick
Warrior Covert QRL Pro Stock Hockey Stick

$44.99

Warrior QR3 Junior hockey stick Right
Warrior QR3 Junior hockey stick Right

$44.99

Warrior Alpha QX 20 Flex Clear Left Handed Hockey Stick Zetterberg
Warrior Alpha QX 20 Flex Clear Left Handed Hockey Stick Zetterberg

$30.00

Warrior Evo Pro 75 Senior Hockey Stick NEW Lists  140
Warrior Evo Pro 75 Senior Hockey Stick NEW Lists 140

$99.99

Warrior Dynasty HD3 Intermediate hockey stick Left
Warrior Dynasty HD3 Intermediate hockey stick Left

$49.99

Warrior QRL Hockey Stick RH 75 85 Flex PRO STOCK
Warrior QRL Hockey Stick RH 75 85 Flex PRO STOCK

$99.00

Warrior Alpha QX5 Grip Hockey Stick Sr
Warrior Alpha QX5 Grip Hockey Stick Sr

$79.99

Warrior Covert QRL Pro Stock LH Hockey Stick 85 Flex Max Domi Pro Curve
Warrior Covert QRL Pro Stock LH Hockey Stick 85 Flex Max Domi Pro Curve

$129.99

Pro Stock Warrior Alpha QX Hockey Stick RH
Pro Stock Warrior Alpha QX Hockey Stick RH

$175.00

Warrior Covert QRE5 Grip Hockey Stick Sr
Warrior Covert QRE5 Grip Hockey Stick Sr

$79.99

Warrior Covert QR Pro Hockey Stick Right Handed
Warrior Covert QR Pro Hockey Stick Right Handed

$99.95

Pro Stock Warrior Alpha Qx Hockey Sticks
Pro Stock Warrior Alpha Qx Hockey Sticks

$225.00

Mike Modano Dolomite Warrior Professional Stock Hockey Stick Left Hand LH
Mike Modano Dolomite Warrior Professional Stock Hockey Stick Left Hand LH

$175.99

Warrior Dynasty HD4 Junior hockey stick Right
Warrior Dynasty HD4 Junior hockey stick Right

$44.99

Two PRO STOCK WARRIOR QR EDGE HOCKEY STICK NEW NEVER USED 100 Flex
Two PRO STOCK WARRIOR QR EDGE HOCKEY STICK NEW NEVER USED 100 Flex

$200.00

Warrior QX Pro Stock Hockey Stick Grip 75 Flex Left W03 8118
Warrior QX Pro Stock Hockey Stick Grip 75 Flex Left W03 8118

$110.00



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Ever since Easton turned the hockey world upside down with their revolutionary composite Easton Synergy stick they have had a stranglehold on the hockey stick marketplace. Big companies like Bauer, Sherwood and Reebok have all tried to put a dent in their market share, but Easton has continued to fight off these hockey equipment giants by continually raising the bar on hockey stick technology. But perhaps their greatest threat isn't coming from these major hockey equipment manufacturers. While Easton is busy fending off these elephants of the hockey world, a tiny mouse is slipping unnoticed in the backdoor, and is quietly but quickly nibbling away at Easton's grip on the hockey stick marketplace.

Who is this tiny mouse, you ask? The company is called Warrior Hockey, and though they haven't been around for as long as Easton et al their Warrior hockey stick line is quickly gaining momentum with both professional NHL hockey players, and recreational players alike.

This begs the question, how is the Warrior Hockey stick company succeeding where Bauer and others have been stymied? Well, first of all, a Warrior hockey stick is a quality piece of equipment. No amount of clever marketing is going to work if you are supplying a shoddy product. Warrior hockey sticks are lightweight, durable, and provide incredible performance. This stellar quality has given Warrior good word-of-mouth momentum, and as any marketer will tell you, this old-fashioned free advertising is the most valuable commodity when trying to launch a product. In fact, in these days, where the internet gives us instant access to information with just the click of a mouse, it can be argued that word-of-mouth advertising is more powerful than ever before. A good review on a major sports site or some praise in a popular niche forum can help sales explode. The marketers of the Warrior hockey stick line have recognized this and have done their best to capitalize on this phenomenon.

You see, rather than going the traditional route of hockey equipment manufacturers - signing a big NHL star to promote their product line - Warrior instead tried to appeal to the recreational player a different way. They came up with creative, trendy names and color schemes for each Warrior hockey stick line. With names like Mac Daddy, Dolomite, and Kronik they identified with the youth of today, and those teenagers who might have brushed past the Warrior hockey stick rack without a glance on their way to pick up the newest Easton Stealth instead stopped to check out the cool looking Warrior hockey sticks. Once they had one in their hands, felt the light weight and exceptional balance they were hooked. With a little bit of crafty, creative product design Warrior was poaching customers from Easton left and right.

In a reversal of the normal process, NHL players started to take their cue from the recreational hockey playing crowd. The buzz about the Warrior hockey sticks caught the attention on the big stars, and soon they began to get on board. Now , if you look at any NHL team bench you'll see a smattering of Warrior sticks in with the Easton Synergies and Bauer Vapors.

Whether the Warrior hockey stick company can continue to gain momentum and one day challenge Easton for dominance in the hockey stick manufacturing world remains to be seen, but if their marketing crew continues to display the savvy they've shown so far, I'd say they have a pretty good chance.